Targeted Covers CONTACT SALES


For the first time, bring the power of digital targeting to print branding with PMMI Media Group’s Targeted Covers. (Available on a first-come, first-served basis.) Pick your target audience and zero in on as few as 1,500 and as many as 5,000 people with a personalized, digitally printed second cover that you design and “own” for a given month!

  • Target based on industry, buying interest or packaging plant process

  • Can also target specific named companies

  • Add up to 50 non-duplicated names from your list

True one-to-one marketing!

  • Personalize the cover with the recipient’s name and their company name

    • Also includes full-page ad on reverse side of cover

  • Make a strong connection on the industry’s leading magazine with each subscriber

  • Customer designs the cover based on a template provided by the publication

There are significant supply chain issues in the paper market, please see our billing policy for an update on terms for print cancellations.



Sales Reps Should Keep the Following in Mind:

  • Reach out to your CSM for counts before placing order in Media Planner

2019 Targeted Covers Dashboard

2020 Targeted Covers Dashboard

2021 Targeted Covers Dashboard

2022 Targeted Covers Dashboard

2023 Targeted Covers Dashboard

Sales Collateral

Targeted Covers

Additional Information

Miscellaneous Items


Please submit the items indicated below.

Packaging World

  • Cover Size: 8.625 x 11.125"
  • Full-Page Ad: bleed: 8.625 x 11.125”; trim: 8.375 x 10.875”; safe: 7.875 x 10.375”

All advertising material MUST be submitted digitally.

Accepted formats:

  • High-resolution PDF (300 dpi, CMYK), saved in X1:A format

  • High-resolution (300dpi, CMYK) TIFF or EPS file

If your digital file is in a different format than above, please contact Production Manager Lara Krieger to verify acceptability.

When creating your digital ad:

  • Embed all fonts or outline them.

  • Make sure all RGB and spot colors are converted to CMYK.

  • Do not use JPEG compression or native Photoshop files.

  • Make sure all images within the ad are 300dpi and CMYK.

  • When creating a bleed advertisement, make sure all important material is within the live space and that the bleed size extends on all sides of the ad.