Supplier Webinar CONTACT SALES

Webinars are a powerful way to share your industry expertise and position your company as a thought leader in front of the packaging and processing community.

PMMI Media Group is making webinars more exciting and easier than ever. Our state-of-the-art broadcasting technology and promotional package ensure your best prospects register and attend.

All you need to do is provide 45 minutes of content and our team will help with the rest from start to finish. Plus, one of our expert B2B editors will moderate to bring even more credibility to the table.


Drive web traffic
Lead generation
Services
Email
Package
Web

Webinars are a powerful way to share your industry expertise and position your company as a thought leader in front of the packaging and processing community.

PMMI Media Group is making webinars more exciting and easier than ever. Our state-of-the-art broadcasting technology and promotional package ensure your best prospects register and attend.

All you need to do is provide 45 minutes of content and our team will help with the rest from start to finish. Plus, one of our expert B2B editors will moderate to bring even more credibility to the table.

Webinar Promotional Package 

  • Inclusion in up to six weekly dedicated webinar newsletters promoting webinar registration and on-demand access
  • Plain-text email invite from our editor 24-48-hours prior to broadcast 
  • Run-of-site web promotion on publication website (e.g. Packaging World)
  • Pop-up ad on publication website in the seven days leading up to the webinar
  • LinkedIn event listing marketed to publication followers
  • Sponsored and organic social media posts to LinkedIn and/or Facebook

2023 Webinar Upgrades

  • New, fully white-labeled webinar platform with advanced production and engagement tools
  • Comprehensive multi-week marketing campaign including email, social, and publication website promotion

Bonus Self-Service Promotion

  • Referral marketing tools to amplify promotion across your network
  • Plain-text email template to promote to your in-house email list

Our webinar team support includes:

  • Lead generation
  • Opportunities for custom-tailored registration questions to be added 
  • Moderation by our highly respected editors
  • On-demand presence for 12 months
  • One-on-one speaker training and practice opportunities

Behind the scenes, our staff will set you up for success:

  • With your input, we’ll produce the ideal webinar invitation and create a custom-built registration page exclusive to your event
  • Editors will review the landing page information and contextualize if necessary before the page is created
  • We’ll share speaker best practices and rehearse with you to ensure a smooth presentation
  • You will provide four questions for the moderator to ask during or after the presentation 

Webinars Hosted By An Editor

Your team has purchased a webinar that will be hosted by one of our respected B-2-B editors. For successful thought leadership content creation, it is always better to be more educational and less promotional. Purely promotional content is not appreciated by our readers and makes it difficult for an editor to engage with the topic.  

Provide some context.  Why is the market changing and how did this new technology develop?  
Rather than a focus on your organization and product, what are the benefits to readers—real applications, etc. Are there choices?  Pluses and minuses to these approaches.

REMEMBER: Readers know when content is sponsored.  They still place high value on this supplier content as long as it is educational.  

Webinar Terms & Conditions

  • We require a minimum 6-weeks lead time
  • Webinar materials (title, description, speaker info, etc) should be submitted 8-weeks prior to the broadcast date
  • Marketing opportunities are time-senstive and date dependent. To receivie full marketing support, materials must be received no later than 6-weeks prior to the broadcast date.
  • CANCELLATION POLICY
    Webinar programs are non-cancellable. Customer may be eligible for a one-time date change up to 45-days prior to the webinar date. Within 45-days of the webinar date, Customer may rebook and apply 50% of the fee to the future date.


Drive web traffic
Lead generation
Services
Email
Package
Web

Los seminarios web son una forma poderosa de compartir su experiencia en la industria y posicionar a su empresa como líder de pensamiento frente a la comunidad de empaque y procesamiento.

Nuestro equipo de seminarios web ofrece:

  • Generación de potenciales clientes
  • Oportunidades para agregar preguntas de registro personalizadas
  • Moderación por nuestros editores altamente respetados
  • Presencia bajo demanda durante 12 meses
  • Oportunidades de práctica y capacitación de oradores uno a uno
  • Incitación modal emergente en nuestro sitio

Simplemente prepare aproximadamente 45 minutos de contenido y nuestro equipo apoyará una experiencia positiva de principio a fin. Entregamos contactos de clientes potenciales detallados después de su evento, para que pueda capturar completamente el beneficio de la presencia en vivo y bajo demanda.

Entre bastidores, nuestro personal lo preparará para el éxito:

  • Con su aporte, produciremos la invitación al seminario web ideal y crearemos una página de registro personalizada exclusiva para su evento.
  • Los editores revisarán la información de la página de destino y la contextualizarán si es necesario, antes de que se cree la página.
  • Compartiremos las mejores prácticas de los oradores y ensayaremos con usted para garantizar una presentación fluida.

Una vez que finalice el seminario web, sabrá quién se ha registrado y ha visto su contenido.


Drive web traffic
Lead generation
Services
Email
Package
Web

SALES REPS SHOULD KEEP THE FOLLOWING IN MIND:

Stats:

Avg Registration: 300
Avg Attendance Rate: 40%

Policies:

  • We require a minimum 6-weeks lead time
  • Client materials should be submitted 8-weeks prior to the broadcast date
  • Marketing opportunities are time-sensitive and date dependent. To receive full marketing support, materials must be received no later than 6-weeks prior to the broadcast date.
  • CANCELLATION POLICY
    Webinar programs are non-cancellable. Customer may be eligible for a one-time date change up to 45-days prior to the webinar date. Within 45-days of the webinar date, Customer may rebook and apply 50% of the fee to the future date.
    • If a customer is supposed to run in June and they let us know 30 days before the webinar that they need to reschedule we would still bill them 100% for the webinar in June. When they rebook a new date, you will need to ask for a price override of 50% at the new date. You will need to create a new order for this new date so we have both charges in the system.
    • If the customer tells us 2 months before the webinar that they want to move, we will just move the date in Naviga entirely and they will not be charged until the webinar is fulfilled. If they want to move again or cancel, we will bill them the full price during the NEW month.

Standard Webinar Marketing Campaigns

  • Webinar Email Newsletter: up to 6 inclusions, including four pre-broadcast and two post-broadcast / on-demand
  • Materials must be received no later than 6-weeks out
  • Plain-text invite from editor 24-48-hours prior to broadcast
  • Run-of-site web promotion on our website four weeks leading up to broadcast
  • Pop-up ad on our website seven days leading up to broadcast
  • LinkedIn event listing
  • Organic social media posts to our LinkedIn Followers

SUCCESSFUL CAMPAIGNS

Materials Due: *8-Weeks Prior to Broadcast Date

Registration Page Materials Submission Form

Our events team will follow up with a complete production timeline.

*Marketing opportunities are time-senstive and date dependent. To receivie full marketing support, materials must be received no later than 6-weeks prior to the broadcast date.

Shane Novacek, Marketing Communications Manager

Beckhoff Automation

"It's primarily about top leadership and we always liked the opportunity to collaborate with, especially like David Greenfield and do something high profile like that. We definitely will promote it to customers via our own internal channels and social media and stuff like that. It is always nice to add one of those if the budget allows."

"It's primarily about top leadership and we always liked the opportunity to collaborate with, especially like David Greenfield and do something high profile like that. We definitely will promote it to customers via our own internal channels and social media and stuff like that. It is always nice to add one of those if the budget allows."


Shane Novacek, Marketing Communications Manager

Beckhoff Automation