EBlasts CONTACT SALES
Our eblast templates accommodate videos and white papers and offer third party credibility with PMMI Media Group branding. Connect with customers and prospects via a dedicated message to our e-database.
Plus, our specialty eblast templates accommodate podcast, cobranded newsletter, supplied HTMLs and multi-video layouts.
- Use a variety of types of content for lead generation
- Receive instant lead-generation
- Leads are exclusively yours
- Educational content makes a great call-to-action item
Ask your sales rep how you can upgrade your e-blast
See gallery for the variety of eblasts offered.
SALES REPS SHOULD KEEP THE FOLLOWING IN MIND:
Reservations:
- created over a month before the mailing date - 14 calendar days
- created less than a month before the mailing date - 4 calendar days
- created less than 2 weeks before mailing date – 48 hours
For date option:
An unsold date will no longer be available in MP 12 calendars day before the send date.
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HCP: Tuesday & Thursdays (increasing eight weeks before show to Mon/Tues/Thurs/Fri)
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PFW: Tuesday, Thursday, Friday, and every other Wednesday
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OEM: Thursday and every other Tuesday
For averages by Day of Week, view this looker studio report.
SUCCESSFUL CAMPAIGNS
EBlast Specifications
Subject Lines: 60 Characters max. NOTE: All character counts include spaces
CTA button text: Choose one of our options or create your own (16 characters max)
| Product | White Paper, Video, Product, e-book, Case Study | Multi-Videos (PW & PFW only)* | Advertiser Supplied HTML | Event or Infographic | Industry Webinar Eblast |
| Ad/Link | One URL or PDF file for image, headline and CTA Button | One video or linking URL per ad | 10 link maximum | One URL or PDF file for image, headline and CTA button | One URL or PDF file for image, headline and CTA button |
| Headline | 85 chracters max | 70 characters max per ad | --- |
70 characters max Event extra: 60 Char. tagline |
70 characters max |
| Body Copy | 600 characters max | 280 characters max per ad | --- | 560 characters max | Webinar date/time key takeaways-600 char max |
|
Image (JPEG or PNG) |
330x263 px |
250 px min width rectangular/landscape images are best |
--- | 725 x 342 px | 600 x 450 px |
| Your Logo | Image + URL for link | Image + URL for link | --- | Image + URL for link | Image + URL for link |
* Multi-Videos (PW and PFW only): Your CSM will tell you how many ads to submit
Amanda Dahlby, Marketing Manager
Glenroy
"Video is one of the most effective forms of content that results in some of the highest engagement rates with our target prospects. It's a preferred method of conveying information quickly in an interesting manner, so we have had consistently good results with video e-blasts through packaging world. The numbers that we see reflects that."
"Video is one of the most effective forms of content that results in some of the highest engagement rates with our target prospects. It's a preferred method of conveying information quickly in an interesting manner, so we have had consistently good results with video e-blasts through packaging world. The numbers that we see reflects that."
Amanda Dahlby, Marketing Manager
Glenroy