Women in Packaging & Processing Supplement CONTACT SALES
Honor an Extraordinary Female Executive at Your Company
The Women in Packaging supplement—now published with Packaging World AND ProFood World—profiles women executives at supplier and CPG companies who go the extra mile to set their company up for success.
- Position yourself as an industry visionary and align yourself as a supporter of this critically important industry initiative from PW and PFW
- Firmly establish your company as a champion of all levels of leadership in the packaging and processing industry
- Gain visibility for your company and your products.
- Become a trusted source that embraces innovation and ideas to move the industry forward.
- Create unique and memorable experiences that attendees associate with your brand.
- Honor a top female executive at your company—boosting employee morale, increasing retention, and enhancing your company culture. Profilee will receive a framed profile with participant on mock cover of WIP magazine.
Maximize your impact with the
Video & Personalized Digital Exposure Upgrade
Upgrade is a 23% discount compared to á la carte pricing!
Honor an Extraordinary Female Executive at Your Company
The Women in Packaging supplement—now published with Packaging World AND ProFood World—profiles women executives at supplier and CPG companies who go the extra mile to set their company up for success.
Maximize your awareness with the Video Interview & Personalized Digital Exposure Upgrade.
This comprehensive upgrade includes the print profile, plus:
- Video Interview with your leader
- Along with answering interview questions, your chosen leader may highlight a machine or service your company offers, overlayed with b-roll of your machine.
- Video posted to PackWorld.com, ProFoodWorld.com, and OEMMagazine.org
- Video Promotion
- LinkedIn post of video to your preferred, targeted audience
- Paid promotion driving our audience to view your video interview posted on our sites
- Package is a 23% discount compared to á la carte pricing!
Here's how the print profile works:
- Purchase a full-page profile to honor an outstanding female executive at your company
- We will send a list of questions to answer, focused on accomplishments and new, innovative concepts your executive has implemented
- Each profile will include a headshot and an edited version of the Q&A; as well as a place for company information/message from the sponsor
- This exclusive supplement will be polybagged with the September issue of Packaging World and August issue of ProFood World
- Bonus distribution at PPWLN events at PACK EXPO
- Co-branded with PW/PFW/OEM/PPWLN
- Only profiles and editorial will run in this supplement, no ads (except Inside Front Cover, Outside Back Cover)
- Limited availability - reserve space early to secure your spot
- 10% of all profile purchases will be donated to the PPWLN Scholarship fund
Here's how the upgrade works:
- Receive everything listed above regarding the print profile
- QR code drives views to the video version of the interview
- Once purchased, our expert video team will schedule a time to remotely film high-quality video with your chosen leader via smartphone, tablet, or computer
- Once edited, the video will be sent to you and your Leader for review/approval.
- Maximum length of video is 5 minutes.
- We will use this video interview to craft the print version of the profile
- Video will live on PackWorld.com, ProFoodWorld.com, and OEMMagazine.org indefinitely.
- Once edited, the video will be sent to you and your Leader for review/approval.
- Your video will be promoted via paid, targeted LinkedIn post and various digital efforts driving views to your video
- Select your preferred targeted LinkedIn audience from the full list here: https://pan.pmmimediagroup.com/#/
- Digital promotion duration is two weeks and will be scheduled within a month of the supplement hitting desks
- Reporting on targeted Linkedin Post will be provided
Sales Info
Value Proposition:
- Position yourself as an industry visionary and align yourself as a supporter of this critically important industry initiative from PW and PFW
- Firmly establish your company as a champion of all levels of leadership in the packaging and processing industry
- Gain visibility for your company and your products.
- Become a trusted source that embraces innovation and ideas to move the industry forward.
- Create unique and memorable experiences that attendees associate with your brand.
- Digital Exposure package is a 23% discount vs if products were purchased à la carte
Simultaneously, you’ll be honoring a top female executive at your company—boosting employee morale, increasing retention, and enhancing your company culture. Profilee will receive a framed profile with participant on mock cover of WIP magazine.
The only way to take full advantage of this opportunity, both in print and digitally, is to purchase the digital exposure package. Be promoted to our valuable digital audience on LinkedIn, across multiple mediums (video AND article), reaching readers how and where they want to access content. We will drive the PW and PFW audience to your video, hosted on the PW/PFW site, cultivating valuable views on your video.
Don’t miss out – limited opportunities available in 2024.
Reporting
- Video Linkedin Post
- Percentage of Video Plays at 25%
- Unique People Reached
- Number of Video Plays at 25%
- Impressions
- Clicks
- Likes/Shares/Comments
Supplier Profile Questions:
- What is your name and position? How long have you been in this role?
- How did you get into the packaging/processing industry and what attracted you to it?
- What are some of the challenges that you have faced as a female in a male-dominated industry?
- What has been the most important skill you’ve developed as you advanced your career?
- Has there been a person in your life who has inspired or mentored you? How has that impacted you?
- For young professionals looking at future career paths, describe your position - what does a typical workday look like in your role?
- What advice would you give to young women who are considering a career in packaging or processing?
- Processing company rate for print profile = $5,100
- Processing company rate for Print Profile, Video, & Personalized Digital Exposure Package = $11,400
- Cover positions continue at full rate, regardless if company is processing.
SUCCESSFUL CAMPAIGNS
Women in Packaging Material Request Document
Digital Upgrade Specs:
- Video of highlighted machine in motion
- Length of video - 45 to 60 seconds, non-looping
- Please note, only 30 seconds of your clip will be included in the posted video. We ask for more for editing purposes.
- Video resolution - 4K or 1920x1080 (standard HD)
- No edited text or added images on the video. If the video has text edited in, we will request an updated, unedited, version.
- Length of video - 45 to 60 seconds, non-looping
- Company website URL
- Will be linked to in the video's description
- Will be used as landing page url for targeted LinkedIn Post
- Company Information & Additional Materials specified on Women in Packaging Material Request Document
Premium Position Ad Specs:
AD SUBMISSION GUIDELINES
Submit your ad via our online ad portal, Send My Ad. We will set you up with a Send My Ad profile so you can easily submit your ad(s) through a direct materials upload link.
Contact Information:
Advertising production questions can be directed to Lara Krieger, Senior Print Operations Manager at 1-312-205-7924 or Lkrieger@pmmimediagroup.com