Second Look is your second chance to connect with PACK EXPO attendees who are interested in your product category – whether or not they visited your exhibit!
Second Look is PACK EXPO’s only post-show guide with content personalized by the product categories the recipient is interested in
The personalized format cuts through the clutter of email that attendees receive after the event
The only way to reach the 80-90% of attendees with buying interest in your product category who missed connecting with you at the event
Also sent to the attendees who were scanned at your booth
Consisting of a full-page ad with a company description and up to four products, as well as messages personalized with name and company. (Use one message for those who you scanned at your exhibit and a second message for those who didn't stop by your booth.)
We conducted a survey of past PACK EXPO attendees who received Second Look:
94% found it to be a useful reminder of who they visited
92% found it useful to know the companies they missed, many of whom expressed interest in their products
88% keep it as a reference guide. And why not? It is personalized to their needs and interests
There are significant supply chain issues in the paper market, please see our billing policy for an update on terms for print cancellations.
View 2024 Premium Position Inventory Here
View 2025 Print First Right of Refusal on Premium Positions here
Add two more PACK EXPO products from this list to receive a 12% discount!
Amanda Dahlby, Marketing Manager
Glenroy
"We find Game Plan and Second Look to be just good logical products to purchase to first educate people prior to the show and then try and make sure that anyone who didn't get a change to walk by your booth is at least aware of the products that you are promoting after the show with Second Look."
"We find Game Plan and Second Look to be just good logical products to purchase to first educate people prior to the show and then try and make sure that anyone who didn't get a change to walk by your booth is at least aware of the products that you are promoting after the show with Second Look."
Amanda Dahlby, Marketing Manager
Glenroy