The only way to target pre-registrants and potential
PACK EXPO attendees by category on LinkedIn.

Reach buyers interested in your chosen product categories as they're scrolling through LinkedIn before, during and after PACK EXPO International. Pre-show, at-show and post-show promotion to your target audience is almost sure to increase booth traffic at the show and grab attention post-show. 

Choose one of our pre-defined buying interest categories

Connect with an Expanded Audience

• The audience you choose includes all pre-registrants who have indicated buying interest in your chosen category.
• Plus, your post will even reach potential attendees who have indicated an interest in your chosen categories and are likely to attend the show!

Choose from two timeframes: 

• PACK EXPO International 2024
  • October 11th - October 25th Run | Materials Due: September 27th, 2024
  • October 25th - November 8th Run | Materials Due: October 11th, 2024
• PACK EXPO Las Vegas 2025
  • September 5th - September 19th Run | Materials Due: August 22nd, 2025
  • September 19th - October 3rd Run | Materials Due: September 5th, 2025

**Spots are limited**

• Only 5 spots per timeframe are available
• Each category can only be used once per timeframe

Details

• Ads will run for 14 days 
• Minimum of 2 (can accept up to 4) full sets of creative (see specs tab)
  • Additional creative allows for your ad to be served more frequently

Drive web traffic

Awareness

Social

PAN

PACK EXPO Las Vegas

PACK EXPO Intl.

SALES REPS SHOULD KEEP THE FOLLOWING IN MIND:

If a customer has problems producing multiple sets of creative, we need to be sure to let them know that it will hurt their campaign performance. Even if they can only provide one image, encourage them for multiple sets of copy – it only has to be slightly different!

Disclaimer:

• Unlike other products, we do not guarantee a specific number of impressions or video views because it depends on the number of attendees to the show

• We will try to maximize reach to that specific audience segment

• Actual impression and video views will vary based on product category

FAQ:

• Facebook Video is the best way to get your video in front of your target audience in the shortest amount of time.

  • Facebook sponsored post is the best way to drive traffic to your website.