BRAND
/
Trade Shows

PACK EXPO East Showcase

Value Proposition

Maximize your PACK EXPO ROI by prominently showcasing your packaging solutions directly to thousands of attendees before the show, ensuring your company stands out and drives traffic to your booth.

Key Benefits

  • Pre-show and on-site distribution
  • Flexible ad profile options
  • Both digital and print distribution to pre-registrants

Audience

Brand owners and professionals looking for packaging machinery, services and materials at PACK EXPO East.

Distribution

Print: 15,000 contacts

Digital: 53,000 contacts

Drive Booth Traffic
Print
Print

How It Works

Benefits of PACK EXPO EAST SHOWCASE include:

  • 15,000 copies mailed to Packaging World subscribers and pre-registered attendees
  • Bonus distribution at PACK EXPO
  • 50,000 email distribution (digital edition) to PW’s email database
  • PackWorld.com Web visitors can access the digital edition of the Showcase year-round

Profile options:

Product KPIs

Total Distribution
Broad

What's New

ProFood World has partnered with Baxter research to show print ad impact. The August issue will feature this ad study and provide you with credible, data-backed insights, that clearly demonstrate your print ad engagement, awareness, and recall.

Potential Advertisers

PACK EXPO East exhibitors who are interested in driving booth traffic and building awareness.

FAQs

Q: My advertiser has purchased the cover tip for Showcase. Do both mailed copies and copies distributed at PACK EXPO include the cover tip?

A: Cover Tips only include distribution on mailed copies of print publications, not copies distributed at PACK EXPO.

Fulfillment Process

  • Advertiser receives a notification from SendMyAd (SMA) to upload materials
  • Advertiser uploads materials to SMA
  • Materials are moved from SMA to the printed Processing Showcase
  • The Showcase is mailed to brand magazine subscribers and pre-registered attendees. It is also distributed at PACK EXPO and by email to the entire brand email database.

Fulfillment Documents & Resources