Healthcare Packaging Magazine

Value Proposition

Healthcare Packaging (HCP) is the industry’s premier media brand dedicated to packaging and logistics for pharmaceuticals, biologics, medical devices, and nutraceuticals. With a trusted combination of print, digital, and specialized resources, HCP delivers essential insights to the healthcare packaging community — from engineers to supply chain leaders.

Key Benefits

Connect with key contacts who have purchasing power
Multi-platform media presence
Content that aligns with buyers' needs

Audience

Qualified pharmaceutical, medical device and other healthcare products professionals who purchase machinery and materials for packaging and logistics. For more information on the Healthcare Packaging audience, visit here.

Distribution

Print Distribution: 15,000 contacts

Digital Distribution: 95,000 contacts across website, email, and social media

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Awareness

How It Works

Active Audience

We're dedicating a portion of our circulation to a dynamic group of contacts called Active Audience. This innovative approach to print magazine circulation will put your message in front of new buyers without the delay of the traditional controlled circulation process. Active Audience is powered by our new Audience Data Studio, which proactively locates high-value contacts as they enter the market.
A dynamic segment of our circulation, continuously updated and comprising up to 30% of our magazine mailing list. The balance of our subscribers will remain traditional qualified, "direct request."
New PACK EXPO attendees. These engaged end-users will see your products immediately, as we begin to convert them to direct request subscribers.
Professionals in "hot" market segments. We'll get your products in front of industry newcomers like e-commerce, cannabis, craft brewers and more, when they most need your solutions.
Verified end-users. We use our proprietary algorithm to scrub our lists, and ensure your message is reaching the right people.

Additional Notes

Advertisers who exhibit at PACK EXPO and run a full or half page in the show issue of HCP (Fall) qualify for a free full-page company profile in the PACK EXPO Show Issue.

Product KPIs

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Total Distribution

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Broad

Exclusive Offers

ProFood World Magazine Cold Pressure Council Pricing:

1/2 Page: $570
Full Page: $1,150

Potential Advertisers

Advertisers who are interested in brand awareness, long-term visibility, and reaching verified healthcare packaging decision-makers in a credible, lasting format.

Inventory

2026 Print First Right of Refusal

Additional Information

Cover Tips only include distribution on mailed copies of print publications, not copies distributed at PACK EXPO.

FAQs

‍Q. Why Print?

Power of Print Brochure
‍From a 2025 survey of 2,068 U.S. adults:‍
- 71% of consumers say, "Print catalogs or magazines feel more authentic than digital campaigns."
- 69% of overall consumers say that in the past year they've been influenced by print media to choose a brand over competitors.

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Q: My advertiser has purchased the cover tip for the show issue of the magazine. Do both mailed copies and copies distributed at PACK EXPO include the cover tip?

‍A: Cover Tips only include distribution on mailed copies of print publications, not copies distributed at PACK EXPO.

Hard Costs

Click here to see print costs, as they vary issue to issue.

Fulfillment Process

Advertiser receives a notification from SendMyAd (SMA) to upload materials
Advertiser uploads materials to SMA
Materials are moved from SMA to the print edition of the magazine

Fulfillment Documents & Resources

Print Magazine Fulfillment Process

Contact Sales

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