Newsletters put your message in front of qualified packaging professionals and individuals who have signed up for specific editions. Reserve early, for best selection.
Newsletter | Dist. | Description | Single Sponsor* | Multiple Sponsors |
Packaging World - Daily Edition | 33,000 | Breaking news, packaging tips, package design and marketing strategies, and the latest in new packaging machines; edited by the Packaging World editorial team. Sent Monday through Thursday. | Yes | Not Available |
Packaging World - Weekly Edition | 33,000 | Round-up of the best-performing articles from the past week; edited by the Packaging World editorial team. Sent on Fridays. | Yes | Not Available |
Packaging World - Beta | 33,000 | Long-Form Editorial Newsletters contain two permission-based lead ad spots** and long-form editorial content. The overall design will change throughout the year and will not be provided to advertisers in advance. Reach the same Packaging World audience at a discounted price. | Yes | Not Available |
Packaging Focus | 52,500 | Supplier content, including white papers and videos | Not Available | Yes |
*Single/exclusive sponsored newsletters include 3 paid ad spots and does not guarantee that other companies will not appear within the newsletter in paid or non-paid placements.
**What are permission-based leads? When a viewer clicks on an ad in the newsletter, they will be taken to a landing page asking for consent to share their information with the advertiser. This helps to shift our lead model to the highest data compliance standards while simultaneously providing higher-value leads, as these leads have given explicit consent to be contacted.
Reservations:
For date option:
An unsold date will no longer be available in MP 12 calendars day before the send date.
Packaging World Newsletter — Daily (4 ads total)
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Packaging World Newsletter — Weekly (3 ads total)
For each ad:
For Weekly newsletters, please also include:
Multi-Sponsor Newsletters (Packaging Focus)
Packaging World Newsletter — Beta
Amanda Dahlby, Marketing Manager
Glenroy
"We have a lot of flexibility and a lot of options when we're in those newsletters. The other great piece of that is the content of those newsletters are always very supportive of what we're promoting. For example, we had the jars for the cannabis industry, and the lead story on today's newsletter was about cannabis packaging. So, it all fits together really well. It gives us a lot of opportunity."
"We have a lot of flexibility and a lot of options when we're in those newsletters. The other great piece of that is the content of those newsletters are always very supportive of what we're promoting. For example, we had the jars for the cannabis industry, and the lead story on today's newsletter was about cannabis packaging. So, it all fits together really well. It gives us a lot of opportunity."
Amanda Dahlby, Marketing Manager
Glenroy