2024 Packaging World Newsletters CONTACT SALES

Reach decision-makers via Packaging World Newsletters

Newsletters put your message in front of qualified packaging professionals and individuals who have signed up for specific editions. Reserve early, for best selection.

Broad Reach

*Single/exclusive sponsored newsletters include 3 paid ad spots and does not guarantee that other companies will not appear within the newsletter in paid or non-paid placements.

**What are permission-based leads? When a viewer clicks on an ad in the newsletter, they will be taken to a landing page asking for consent to share their information with the advertiser. This helps to shift our lead model to the highest data compliance standards while simultaneously providing higher-value leads, as these leads have given explicit consent to be contacted.

Lead generation

Email

Sales Reps Should Keep the Following in Mind:

Reservations:

• created over a month before the mailing date - 14 calendar days
• created less than a month before the mailing date - 4 calendar days
• created less than 2 weeks before mailing date – 48 hours

For date option:
An unsold date will no longer be available in MP 12 calendars day before the send date.

Please submit the items indicated below. 

• Exclusively sponsored newsletters require five ads from a single advertiser.
• Multi-sponsor newsletters feature one ad per advertiser.

Packaging World Newsletter — Daily (4 ads total)

For each ad:

• Image - 300 x 300 px (jpeg, png or gif) (A)
• Company Name - 50-character maximum (B)
• Headline - 80-characters max (including spaces) (C)
• URL or associated asset

For Daily newsletters, please also include:

• Company logo 
  • Horizontal rectangle shape is strongly recommended.
• Landing Page URL

Packaging World Newsletter — Weekly (3 ads total)

For each ad:

• Image - 300 x 300 px (jpeg, png or gif) (A)
• Company Name - 50-character maximum (B)
• Headline - 80-characters max (including spaces) (C)
• URL or associated asset

For Weekly newsletters, please also include:

• Image - 300 x 300 px (jpeg, png or gif) (A)
• Company Name - 50-character maximum (B)
• Headline - 80-characters max (including spaces) (C)
• Copy - 100-character maximum (including spaces) (D)
• URL or associated asset

Multi-Sponsor Newsletters (Packaging Focus)

• Headline: 70-character count maximum, including spaces (A)
• Ad Copy: 280-character count maximum, including spaces (B)
• Ad image: 179px x128px (jpeg, png, gif) (C)
• CTA button options: LEARN MORE / WATCH VIDEO / DOWNLOAD / or custom 16-character count max, including spaces (D)
• Company Name (E)

Packaging World Newsletter — Beta

• Company Name (A)
• Headline: 70-character count maximum, including spaces (B)
• Ad image: 179px x128px (jpeg, png, gif) (C)
• Ad Copy LONG: 280-character count maximum, including spaces (D)
• Ad Copy SHORT: 100-character maximum, including spaces (D)
• CTA button options: LEARN MORE / WATCH VIDEO / DOWNLOAD / or custom 16-character count max, including spaces (E)