Healthcare Packaging Newsletters CONTACT SALES
Year-Round Editions
| Newsletter | Dist. | Description | Single Sponsor* | Multiple Sponsors |
| HCP Focus | Up to 13,000 | Supplier content, including white papers and videos - Ads run 2 times in the same month. | By Request | Yes |
| Quick Hits | Up to 14,000 | A bimonthly roundup of the most interesting trends, technological advancements and news in the pharma, healthcare and logistics spaces - Ads run 2 times in the same month. | Yes | Not Available |
| Healthcare Packaging Newsletter | Up to 16,000 | Your news source for information about packaging and logistics for pharmaceuticals, biologics, medical devices, and nutraceuticals. | Yes | Not Available |
*Single/exclusive sponsored newsletters do not guarantee that other companies will not appear within the newsletter in paid or non-paid placements.
Sales Rep Info
Reservations:
- created over a month before the mailing date - 14 calendar days
- created less than a month before the mailing date - 4 calendar days
- created less than 2 weeks before mailing date – 48 hours
For date option:
An unsold date will no longer be available in MP 12 calendars day before the send date.
Regarding the HCP Focus Newsletter:
For 2024: We will be continuing the HCP Focus bundle, that includes two deployments for the single price of $1,350. HCP Focus will deploy on the 2nd Wednesday of each month, then the same ad materials will be deployed again on the 4th Wednesday. Clients must avoid time-sensitive content to ensure their ad will be relevant for the resend.
- The process for adding the HCP Focus Newsletter will stay the same as in 2023. You will add the following:
- Product: HCP - Healthcare Packaging Focus (HCPNLF)
- Ad Type: Flat Fee Digital
- Rateline: Focus
- ***DO NOT ADD the $0 CSM USE ONLY - Focus - Second Send rateline under any circumstances***
We are planning to re-evaluate this product's approach for 2025, depending on the performance of the Focus sends and total sales for next year.
For 2025: HCP Quick Hits has been killed.
SUCCESSFUL CAMPAIGNS
Please submit the items indicated below.
Healthcare Packaging Newsletter:
For each ad:
- Image – 1200 x 800 px (jpeg or png) (A)
- Company Name - 50-character maximum (B)
- Headline - 100-characters max (including spaces) (C)
- CTA - Choose one of our options or create your own (20 characters max) (D)
- URL or associated asset
Quick Hits:
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Headline: 100 characters (A)
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Copy: 200 characters (B)
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CTA text options: Choose from provided options or customize up to 16 characters, including spaces (C)
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Image: Square 1:1 aspect ratio (D)
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Min. file size 1200x1200px
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Company name (E)
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Target URL
Focus and Wrap Newsletters:
- Headline: 70-character count maximum, including spaces (A)
- Ad Copy: 280-character count maximum, including spaces (B)
- Ad image: Minimum width 250px (jpeg or png) (C)
- Landscape-oriented images work best
- CTA button options: LEARN MORE / WATCH VIDEO / DOWNLOAD / or custom 16-character count max, including spaces (D)
- Company Name (E)
Spotlight:
- Ad image: Minimum width 250px (jpeg or png) (A)
- Landscape-oriented images work best
- Ad headline: 70-character count maximum, including spaces (B)
- Hall & Booth number only (20 char max.) (C)
- Company Name (D)
- Call to Action - Learn More / Watch Video / Download / or custom 16 characters (including spaces) (E)
Sustainable Packaging Newsletter (1 ad total)
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Headline: 100 characters (A)
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Copy: 200 characters (B)
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CTA text options: Choose from provided options or customize up to 16 characters, including spaces (C)
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Image: Square 1:1 aspect ratio (D)
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Min. file size 1200x1200px
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-
Company name (E)
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Target URL