2023 ProFood World Newsletters CONTACT SALES
Lead generation
Email
Newsletters put your message in front of qualified packaging and processing professionals and individuals who have signed up for specific editions. Reserve early, for best selection.
Broad Reach
| Newsletter | Dist. | Description | Single Sponsor* | Multiple Sponsor |
| PFW Hand Picked | 27,500 | Editor Aaron Hand's signature weekly, covering the latest news and developments. | Yes | Not Available |
| ProFood Focus | 20,000 | Sponsor-supplied content; white papers, videos, etc. | Not Available | Yes |
| ProFood World New Issue Alert | 29,000 | Preview of the current issue of ProFood World, with links to articles | Not Available | Yes |
Tradeshow Support
| Newsletter | Dist. | Description | Single Sponsor* | Multiple Sponsor |
| Spotlight on PACK EXPO | 20,000 | Published in the weeks leading up to PACK EXPO Connects, featuring videos and highlights of new equipment and products | Not Available | Yes |
Distribution counts are approximate and subject to fluctuation.
*Single/exclusive sponsored newsletters include 5 paid ad spots and does not guarantee that other companies will not appear within the newsletter in paid or non-paid placements.
Lead generation
Email
Lead generation
Email
SUCCESSFUL CAMPAIGNS
Please submit the items indicated below.
- Exclusively sponsored newsletters require five ads from a single advertiser.
- Multi-sponsor newsletters feature one ad per advertiser.
Exclusive Sponsor Newsletter Ad Specs
For each ad:
- Image - 176 px x 132 px (jpeg, png or gif) (A)
- Company Name (B)
- Headline - 100 characters max (including spaces) (C)
- Call to Action - Learn More / Watch Video / Download / or custom 16 characters (including spaces) (D)
- URL or associated asset
For Exclusive sponsored newsletters, please also include:
- Company logo and landing page URL
- Logo image: 200px x 65px (jpeg, png, gif)
Multi-Sponsor Newsletters
Focus
- Headline: 70-character count maximum, including spaces (A)
- Ad Copy: 280-character count maximum, including spaces (B)
- Ad image: 179px x128px (jpeg, png, gif) (C)
- CTA button options: LEARN MORE / WATCH VIDEO / DOWNLOAD / or custom 16-character count max, including spaces (D)
- Company Name (E)
New Issue Alert
- Headline: 100-character count maximum, including spaces (A)
- Ad Copy: N/A (B)
- Ad image: 176px x132px (jpeg, png, gif) (C)
- CTA button options: LEARN MORE / WATCH VIDEO / DOWNLOAD / or custom 16-character count max, including spaces (D)
- Company Name (50-character maximum) (E)
- Link/URL: one URL or PDF file for image, headline and CTA button
Spotlights
- Image - 179px x128px (jpeg, png, gif) (A)
- Ad headline: 70-character count maximum, including spaces (B)
- Hall & Booth number only (20 char max.) (C)
- Company Name (D)
- Call to Action - Learn More / Watch Video / Download / or custom 16 characters (including spaces) (E)
