Packaging World Newsletters CONTACT SALES

Reach decision-makers via Packaging World Newsletters

Newsletters put your message in front of qualified packaging professionals and individuals who have signed up for specific editions. Reserve early, for best selection.

Broad Reach

Newsletter Dist. Description Single Sponsor* Multiple Sponsors
New Issue Alert 67,000 Preview of the current issue of Packaging World, with links to articles Not Available Yes
Editors' Picks 66,000 Breaking news, Web exclusives, applications-oriented; edited by Ann Marie Mohan Yes Not Available
Packaging Focus 20,000 Supplier content, including white papers and videos Not Available Yes
Packaging Insights 66,000 Packaging tips, intelligence, and best practices; edited by Sterling Anthony & Matt Reynolds Yes Not Available

Package Design and Development

Newsletter Dist. Description Single Sponsor* Multiple Sponsors
Shelf Impact! 29,000 Package design and marketing strategies; edited by Anne Marie Mohan Yes No

Packaging Machinery

Newsletter Dist. Description Single Sponsor* Multiple Sponsors
New Machinery 41,000 The latest new packaging machines; edited by Matt Reynolds Yes Not Available
Machine Automation Insights 42,000 Automation trends impacting packaging machinery; edited by Matt Reynolds.  Yes Not Available
End-of-Line Strategies 41,000 Covering mid- and end-of-line machinery including cartoning, case erecting and packing, multi-packing, palletizing, shrink bundling, stretch wrapping, and coding/marking for cases and trays. Edited by Matt Reynolds. Yes Not Available

Other Industry Shows

Newsletter Dist. Description Single Sponsor* Multiple Sponsors
Spotlight on Interpack 20,000 Published in the weeks leading up to Interpack, featuring videos and highlights of new equipment and products Not Available Yes
Interpack Wrap 20,000 Published in the weeks immediately after Interpack, featuring videos and highlights of new equipment and products featured at the show Not Available Yes
Spotlight on EastPack 20,000 Published in the weeks leading up to EastPack, featuring videos and highlights of new equipments and products Not Available Yes
Spotlight on WestPack 20,000 Published in the weeks leading up to WestPack, featuring videos and highlights of new equipment and products Not Available Yes

*Single/exclusive sponsored newsletters include 5 paid ad spots and does not guarantee that other companies will not appear within the newsletter in paid or non-paid placements.


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SUCCESSFUL CAMPAIGNS

Please submit the items indicated below. 

  • Exclusively sponsored newsletters require five ads from a single advertiser.
  • Multi-sponsor newsletters feature one ad per advertiser.

Exclusive Sponsor/New Issue Alert Newsletter Ad Specs (5 ads total for Exclusive; 1 for NIA) 

For each ad:

  • Image - 176 px x 132 px (jpeg, png or gif) (A)
  • Company Name (B)
  • Headline - 100 characters max (including spaces) (C)
  • Call to Action - Learn More / Watch Video / Download / or custom 16 characters (including spaces) (D)
  • URL or associated asset

For Exclusive sponsored newsletters, please also include:

  • Company logo and landing page URL 
    • Logo image: 200px x 65px (jpeg, png, gif)

Spec_FINAL.png

Multi-Sponsor Newsletters (Packaging Focus)

  • Headline: 70-character count maximum, including spaces (A)
  • Ad Copy: 280-character count maximum, including spaces (B)
  • Ad image: 179px x128px (jpeg, png, gif) (C)
  • CTA button options: LEARN MORE / WATCH VIDEO / DOWNLOAD / or custom 16-character count max, including spaces (D)
  • Company Name (E)

Focus-Spec-FINAL.png

Amanda Dahlby, Marketing Manager

Glenroy

"We have a lot of flexibility and a lot of options when we're in those newsletters. The other great piece of that is the content of those newsletters are always very supportive of what we're promoting. For example, we had the jars for the cannabis industry, and the lead story on today's newsletter was about cannabis packaging. So, it all fits together really well. It gives us a lot of opportunity."

"We have a lot of flexibility and a lot of options when we're in those newsletters. The other great piece of that is the content of those newsletters are always very supportive of what we're promoting. For example, we had the jars for the cannabis industry, and the lead story on today's newsletter was about cannabis packaging. So, it all fits together really well. It gives us a lot of opportunity."


Amanda Dahlby, Marketing Manager

Glenroy