Food Facility Design/Build Playbook CONTACT SALES

Identify professionals at food production companies that have plans to initiate facility design/build projects.


Be assured of a return on your marketing investment, with ProFood World's new guaranteed leads Playbook, edited for food manufacturing professionals with design/build plans for their food facilities.


The Food Facility Design/Build Playbook is a free e-book, written specifically by us to attract professionals who have plans to invest in facility modification or expansion projects.

  • Filled with inspirational ideas and get-it-right strategies to drive successful facility build projects
  • Promoted to our database across multiple channels (e-mail, website, social media) to drive downloads and readership
  • Sponsors receive guaranteed leads; each download is a shared lead for all sponsors.
  • Playbook limited to five concurrent sponsors. Sponsorships run until lead guarantee is fulfilled
  • Ads displayed in a first-come, first-served basis

What counts as a lead?

  • Leads are only end user food and beverage manufacturers who download the Playbook
  • Two tiers available (75 leads, no ad; 125 leads, includes full-page ad--see gallery, at right)
  • Marketed to U.S. and Canadian end users only
  • End users count toward the lead guarantee; suppliers excluded
  • (Suppliers can be included upon request.)
  • Leads include contact details plus information on the type of facility engineering/design/construction project of interest to the respondent
  • Full consent given by readers for email contact only; phone numbers and phone consent is not given

Full-contact lead data

Full contact information / business card data

  • Name
  • Job title
  • Business Email
  • Country
  • State
  • Zip Code
  • Company name
  • Company Website URL
  • Primary Industry
  • Detailed industry
  • Job Responsibilities

Lead generation
Web
PACK EXPO Intl.

Lead generation
Web
PACK EXPO Intl.

SALES REPS SHOULD KEEP THE FOLLOWING IN MIND:

  • Sponsorship runs until lead guarantee is reached. Could be 1 month, could be 6 months, etc.
  • Playbooks will be updated each cycle with new advertisers and expiring advertisers will be removed.
  • Waitlist - ONLY ONE SPOT REMAINING 

SUCCESSFUL CAMPAIGNS

A- Logo Size: No wider/taller than 140px 

B- Company Name 

C- Company Location

D- Company Description Character Count: 270, including spaces

E- Locations section: A comma separated list of company locations. 130, including spaces 

F- 2 sections of additional text: 130, including spaces

G- Ad Image Size: 3.6192in x 1.9896in (260.5px by 143.25px)

H- Ad Headline Character Count: 78, including spaces

I- Ad Body Character Count: 190, including spaces

J- Ad Call to Action Options: Watch Video, Learn More, Read More, Download

 

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Food Facility Design/Build Playbook:

The best way to learn about firms with design/build plans

We spoke to actual food processors about design/build, and all agreed that a resource like this would be a big help:

"These types of services and products are much harder to qualify than equipment. I ended up using local flooring guys when I couldn't find a food-grade floor company, and that was a mistake. There are always building projects in my plant that we are working on. There are six active building projects that I need to find suppliers or contractors for right now. Building services is way bigger than most people think. The building is the backbone, the main thing, bigger than the equipment."

-- President of a growing company in the high-pressure processing space, one plant.

 

"I am always looking at how are services being provided to food processors."

--Former VP of Engineering at Kraft foods, currently food & beverage consultant.

 

"Design/build firms really need to be [more visible] so that it’s easier to find them. I'd love to be able to have a resource, a place to go to find somebody new to work with."

--Engineering directory at Fortune 100 beverages CPG

We spoke to actual food processors about design/build, and all agreed that a resource like this would be a big help:

"These types of services and products are much harder to qualify than equipment. I ended up using local flooring guys when I couldn't find a food-grade floor company, and that was a mistake. There are always building projects in my plant that we are working on. There are six active building projects that I need to find suppliers or contractors for right now. Building services is way bigger than most people think. The building is the backbone, the main thing, bigger than the equipment."

-- President of a growing company in the high-pressure processing space, one plant.

 

"I am always looking at how are services being provided to food processors."

--Former VP of Engineering at Kraft foods, currently food & beverage consultant.

 

"Design/build firms really need to be [more visible] so that it’s easier to find them. I'd love to be able to have a resource, a place to go to find somebody new to work with."

--Engineering directory at Fortune 100 beverages CPG


Food Facility Design/Build Playbook:

The best way to learn about firms with design/build plans